NAB thoughts

I’m at the NAB show now and there is so much to see and learn that I’m quite overloaded right now. However, I just sat in on a panel of indie filmmakers and they were all completely in love with the new Canon hybrid camera – 5DMarkII. What they liked was the ability to shoot with very shallow depth of field. Of course this is no surprise because they are coming from a film background – just as many still photographers. What they didn’t like – not being able to shoot at 24P and not being able to shoot in manual mode. Other complaints were that it was not a great tool for motion – and you had to use fast cards or you’d get drop outs.
With all that said – there is a tool for every need. This would never be a tool for a corporate shooter or a video journalist because of the limitations in audio.
Another very interesting topic came up as to ethics. Many people use this camera where video cameras are not allowed, but still camera are. Basically, they are ramboing it. One made an interesting point that at the NFL games which are shot by union video guys as well as a battery of still photographers – the have banned the canon 5dMarkII because they were afraid that still shooters would be shooting video.
We live in interesting times and more to come. Gotta run and fill my head with more info.

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A new website

Just completed our new website. It was a long process from thought to reality. Our mission was to update our website as well as rebrand ourselves as a new entity – a hybrid. Over the last 10 years we have been working in multimedia and video in addition to still photography. Many times clients ask our company to meet their needs in all these areas in keeping current with new media platforms. So in a sense – just like some of these new “hybrid” cameras – we too have become hybrids.

Technology has led us on some amazing journeys with endless possibilities. We’ll share some of these journeys in this blog. There are new opportunities everywhere and we are excited about what the future will bring.

Please take a minute and check out a “tease” for a recently completed video.

http://www.kellymooney.com/ – you’ll find it under Motion > More Videos > Freedom’s Ride

How I got to be a hybrid

I’m headed out to NAB next week. Every year the National Association of Broadcasters holds it’s conference in Las Vegas – one of the largest conferences in Las Vegas. It’s a great place to find out about new toys and polish your skills through some of the seminars.
I’ve always been a “means to an end” type of person. So when I go to a show like the NAB, I’m not attracted to the new gear as much as I am to new ideas and opportunities in the way of video.

I’ve often been asked by my peers (fellow photographers) how and why did I get started in multimedia and video. The short answer is – I had a story to tell that needed sound and motion. About 10 years ago I was shooting a story that I pitched for Smithsonian Magazine about swing dancing. You can imagine the challenge of illustrating this story with a still camera. I got through it dragging the shutter and other “motion” techniques”. Shortly after that assignment, I read an article in Time Magazine about how technology was enabling people to create “films” without Hollywood size crews and budgets. In the article, a mention was made about an upcoming DV symposium to be held at the American Film Institute in LA. I followed the lead and headed out to LA for the conference. Those 4 days rocked my world and filled my head with the possibilities that new technology was creating in the visual world.
I am a storyteller and I use the tools that allow me to tell the story in the best way I can. For a long time, I had in my head an idea that just wouldn’t go away. I was very interested in doing a story on the Delta blues musicians. A lot of stories had been done about their music, but I was interested more in where these musicians came from, culturally and geographically speaking. I knew that I had to add the dimension of sound to communicate the message – let’s face it – it’s a story about musicians. So, my foray into video officially began.

I’ve learned a lot since then and am still learning. Technology pretty much mandates that we keep learning because nothing is static. I have taken numerous courses along the way, but perhaps the best was The Platypus Workshop given by Dirck Halstead and PF Bentley. I would recommend this to anyone thinking of moving into video. www.digitaljournalist.org

We live in an amazing time. While some people lament the past and fret the future, I welcome new opportunities and new ways to do what I do – tell the story.